Improving patient adherence to anti-hypertensive treatment in Italy
of hypertensive patients do not take their medicine regularly
of patients collect their anti-hypertensives on time
of hypertensive patients achieve optimal blood pressure control
Patient Connect's clinical team developed digital messages addressing specific issues of adherence for patients taking anti-hypertensives
Patient Connect's network of 10,000 community pharmacies across Italy were alerted to the challenge
Pharmacists verbalised the clinical messages to patients at the point of dispensing the target anti-hypertensive medication
Compliance increased from month one of the support programme, and increased steadily throughout.
At the end of the programme, growth in our active pharmacies was 12% higher than in our inactive (control) pharmacies, suggesting a significant impact on medication adherence.
Impact on Compliance - Growth %